Are interested in starting your own business? Do you currently own your own business? If you answered yes to either question, this episode is for you! Joining me under My Apple Tree for a brief discussion on branding/rebranding your business is Narcisse James. Narcisse is a Publicist, Marketing Strategist and owner of Coffee x Hustle and was recognized by Huffington Post as “One of the Top 25 African American PR Millennials to Watch”.
Narcisse and I discuss Coffee x Hustle, her drastic career change and the impact a publicist or marketing strategist can have on your business.
We discuss the importance of branding your business, the most efficient way to differentiate your business from your competition and we discuss the validity of the age-old saying, “any publicity is good publicity”.
We also discuss rebranding, the importance of good customer service, ways to access and gauge your target audience and advice for business owners who are considering “shutting the door” to their business.
This episode was produced by RGB Production.